A letter from Martin
Keep the part
that makes it yours.
Hey, I’m Martin.
You can ask AI for a post and get a page of words back. That part works. Then you read it and realize it could have come from anyone.
The machine doesn’t know the things you know about your business. The customer conversation that changed your offer. The claim you won’t make. The difference between something that sounds good and something you would actually put your name on.
That is where I want us to start.
I’m building this community around practical work: give the machine context, hand it a task, and check what comes back. Keep the useful parts. Write down what you learned. Give the next attempt somewhere better to begin.
The first two guides are Your First Marketing Handoff and Your First AI Marketer. One task, then a recurring role. You set the direction and make the final call.
Come build with us.
Martin